Case histories
Velvet Logistical Challenge

“Toilet tissue gets the Royal treatment”

Days: 20
Teams: 1 team of 5 staff + coachmen
Location: 18 locations nationwide

During the Queen’s Silver Jubilee year, Impetus created a ‘Moment of Luxury’ tour for Velvet, fully branding a royal horse drawn carriage. Over 300,000 people saw the activity and were invited to experience their moment of luxury which included carriage rides, luxury chocolate and scented candles.